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Business Bootcamp
How to Increase Your Sales, Clients & Revenue

This event is designed specifically for entrepreneurs—whether you’re currently running a service- or product-based business, or aspiring to start your entrepreneurial journey. This is your chance to gain actionable insights, connect with like-minded individuals, and learn strategies to grow your business successfully.

Program Description

The program is funded by the Ontario Government,
and is intended to women with some experience in braiding,
who wish to refine their skills and become certified braiders.

Key Topics:

  • The Art of Sales: Master essential sales skills to close deals and build lasting customer relationships.
  • How to Promote Your Business: Discover effective, low-cost strategies to increase brand awareness and attract clients.
  • Transitioning to Self-Employment: Explore the steps to shift smoothly from being an employee to a self-employed business owner.
  • How to Attract, Keep, and Grow Your Clients: Build a strong client base, retain customers, and scale your business sustainably.

Why Attend?

  • If you’re looking to grow your existing business or take the leap into self-employment, this event will provide you with the tools and strategies to succeed.
  • Learn ways to boost visibility, improve sales tactics, and build lasting client relationships.
  • Gain insights into best practices for business growth.
  • This event is ideal for aspiring entrepreneurs looking to take the next step with confidence.
  • Learn how to attract more clients, increase revenue, and build a sustainable, successful business.

Don’t miss this amazing opportunity to learn, grow, and connect with other women entrepreneurs!

Event Schedule

8:00 AM – 9:00 AM  
Welcoming Participants
 9:00 AM – 10:30 AM 
Sales: The Art of Selling   Selling with Confidence: Discover how to unlock your inner salesperson—because no one can sell your business better than you!
10:30 AM – 12:00 PM
Promotion
  • 10:30 – 11:15: How to Promote Without Money – Learn simple ways to boost business visibility without spending time. You know more people than you think!
  • 11:15 – 12:00: Using Digital & Social Media Effectively – Make social media work for your business instead of unknowingly harming it.
 
12:00 PM – 1:00 PM
Business Lunch Break: The Importance of Self- Care
  • Keynote address on the importance of self-care for business success.
 
1:00 PM – 2:30 PM
 Clients
  • 1:00 PM – 1:45 PM: Attracting Clients – Get to know your clients and learn to communicate your offer to turn strangers into clients.
  • 1:45 PM – 2:30 PM: Keeping and Growing Your Clients – They bought from you; now what? Learn how to keep them coming back. 
2:30 PM – 3:00 PM Break
  • Participant Business Introductions – Ten women with products or businesses are welcome to introduce their businesses on the microphone.
3:00 PM – 4:30 PM
Business
  • From Employee to Self-Employed – Still hesitating to go full-time in your business? Learn how to make the transition seamlessly.
  • How to Diversify Your Income – Discover effective ways to add revenue streams without jeopardizing your core business.
 
4:30 PM – 5:30 PM  Q&A Session  
5:30 PM – 7:00 PM
Networking/ Meet & Greet/Cocktails An opportunity for ten women in business to promote their products/businesses.
 

Meet Our Speakers

Cheryl Rankin

Fit For Business is a business consulting company that helps you grow to the next level.  In comparing ourselves to a personal trainer we shape up your sales, add muscle to your marketing, tighten your budget and make your business healthier.  After helping a company grow from 200 members to 3,000 in a little over 3 years; doubling the profits of a 13-year old business that had plateaued and tripling another company’s best-ever month, Cheryl started her own consulting business to help all types of businesses.  She has presented a local business networking events, national conferences and international conferences as well.  Today she will share lots of tips with you.

Adedayo Olusegun

Adedayo Olusegun is a natural people person and a resourceful grant, funding business financing consultant. He is also a licensed financial advisor. Dayo has over two decades of professional experience spanning investment wealth management, commercial banking financial services, non-profit, and social enterprise consulting. This includes over a decade with RBC Commercial Banking Financial Services; He also worked at TD Waterhouse on the investment and wealth management side. He is the founder of Adex Consulting Services ( www.adexconsult.com ), a multi-purpose consulting firm; with a niche in assisting individuals and business entrepreneurs to Discover and activate Your Opportunities.

Sophia 'SoJay' Jackson

Join Sophia ‘SoJay’ Jackson with Soulful Colour for a special guided colouring session.
Experience the joy of colouring original illustrations paired with uplifting affirmations
designed to enhance mental wellness, mindfulness, and self-expression. Don’t miss this opportunity to engage in a creative activity that
celebrates diversity and promotes wellness! Sophia rediscovered coloring as a self-care practice, reconnecting with the joy it brought her in childhood. Unable to find everyday depictions of Afro-Caribbean people that resonated with her perspective, she decided to create her own. In 2017, she self-published her first coloring book and has since released three additional titles.  

Mikhaela Sullivan

A teacher by training and vocation, she taught science and languages for 17 years, at the pre-university
and college levels, in Canada and Gabon, while acting as an Education consultant. She has also acted not
only as a French as a second language teacher in a specialized professional environment but also as a
trainer of trainers in French as a second language. Versatile and cultured through her background, her
deep cultural and linguistic knowledge means that she is often required for specialized and culturally
adapted translations. In 2020, she decided to redirect her career towards community organizations,
where she initially focused on the cause of violence against women, before coming to work at the
RIFCSO for causes related to Francophone immigration.

Dora Tsagias

Dora Tsagias brings over 45 years of expertise in the service, retail, and hospitality industries. Known for her dynamic leadership and entrepreneurial spirit, she has been instrumental in launching the largest café chain in Greece, opening a new hotel, personal shopper for Ambassadors to Greece, Assistant to the top reconstructive surgeon in Europe, and excelling in sales for Rogers Communications as a top 1% performer. Her success extends internationally, having boosted sales for a major U.S.-based hotel chain in Canada by effectively liaising with major airlines, Bombardier, and CAE.

Kennedy Iden​

How to be inspired, increase and make an impact. Join business owner and author Kennedy Iden for this inspirational workshop that will give you some strategies to increase your impact and how to make an impact. This excellent information can guide you to the next level in both your personal and professional life

Janine Bowen

Meet Janine Bowen, Founder of HERCOLLECTED: A Champion of Women’s Dreams and Aspirations  Janine is well-versed in overcoming adversity, with over 25 years of experience in Facilitation, Leadership Development, and Business Management.  Her personal mission is to provide a safe haven where women can pursue their passions and lead purposeful lives.  Janine brings her vision, strategic coaching, and tenacity to help others overcome obstacles and realize their full potential. With HERCOLLECTED,  Janine has created a platform to showcase women who excel in their respective fields, inspiring others to pursue their own purpose.

Don Mathias

Don Mathias is a highly respected author, entrepreneur, consultant and marketing strategist renowned for his pioneering work in the field of digital marketing and his emphasis on the role of technology in driving business success. He has authored several influential books, including “The CEO’s Branding Edge: Elevate Your Leadership Brand to Drive Business Success, “Mastering Marketing Strategy: A Comprehensive Guide to Building a Winning Marketing Plan, “Redefining Social Media Marketing with ChatGPT:  A Cutting-EdgeApproach, ” and “DigitalMarketing: The Future of Advertising.”These Publications Have Established him as a leading voice in leveraging digital platforms for marketing innovation.

Event Details

Date: November 23, 2024 

Time:  9:00 AM- 7:00 PM

Free Entrance

Open to all current and aspiring entrepreneurs.

Food Provided

Breakfast, lunch, and hors d’oeuvres served

Training Venue

Hyatt Regency 370 King St W, Toronto, ON M5V 1J9

Join us!

Eligible participants can complete the form on this page to register
and be contacted by our academy.

The Registration deadline is July 30, 2024